I felt honored to interview Twitter expert and Internet investor Jeff Pulver at WebCom Montreal a couple weeks ago (May 2010). Sadly, we lost the live recording signal two minutes before the end. But Jeff gave us enough insight in the 6 minutes we have to provide a unique experience. Hearing Jeff Pulver is fascinating. His keynote session at the first ever WebTweet Montreal was a hit. It included moving and inspiring moments about the power of social media to make the world a better place and to help us achieve our dreams.
We talked about how social media changed the name of the game for brands, how the rules of engagement has changed and that they are never going back. This means, that companies need to adapt to this new reality. For people, social media provides them opportunities to enhance their professional and personal life. Just think about how average persons became influencers.
Jeff is working on a book titled The Connected Me, that I look forward to read. Thank Jeff for a wonderful interview that, I am sure, will inspire and give food for thought to everyone.
Hi, I’m Kim Vallee, the founding editor of At Home with Kim Vallee and CEO of Media Sidekick. I am thrilled to launch the blog of Media Sidekick. This marks the start of a journey where we will explore together the present and the future of social media marketing. We aim to become THE reference in social media marketing on the B2C market.
Together with our Twitter account, this blog will share news and discuss opinions about social media marketing and what it means for bloggers and influencers.
Social media marketing / social advertising are new. We are still defining the rules of engagement. I believe that bloggers should have a say in defining the best practices. To make that happens, I feel that bloggers, PR professionals and B2C brands need a platform where they can bounce off ideas, educate each others on what is important for each parties, and learn from what is going on in the market. We want to do our little part in making that happened. I hope that you will stay tuned and participate in the discussions.
About Media Sidekick
Just a few quick words about us. We are a Montreal-based start up that runs in stealth mode at the moment. We are building Media Sidekick to be a new breed of ad network that goes beyond the traditional banners. We concentrate our efforts around the needs of lifestyle bloggers (design, living, food, hobbies, women and moms).
I’m an also the editor of On the Web with Kim Vallée, which is about social media for bloggers.
+ photo credit: We can do it! poster designed by J.Howard Miller
