Posts tagged with “blogosphere”

Women and The 21 to 35 Years Old are the Face of the Blogosphere


sysomos blog demographics study - June 2010

A trend that I predict since 2008 has been validated by Sysomos: women blog more than men, even it is by a tiny margin. And it  is similar to the gender spread in the overall population. I have been advocating that the Web will be populated more and more by women and that fact will change the nature of the Web. The rise in women participation online is due to the advent of social media and a wide access to easy to use publishing tools.

Let’s look at the statistics from an analysis of more than 100 million blog posts done by for a study published June 2010. We can get a better grasp of the current state of the blogosphere by noting that:

  • Bloggers aged between 21 to 35 years old account for 53.3% of the total blogging population
  • 50.9% of bloggers are women
  • Almost 30% of bloggers are from the USA, 6.75% live in UK, 4.9% are in Japan and Canada arrived fifth with 3.9%
  • The study confirmed what I already knew, looking at my regional statistics. California is the US state with most bloggers (14%), followed by New York at 7% and Ontario ranked third (5.6%) before Colorado and Texas.
  • More than half of the tweets come from U.S. Twitter users, while only a third of blog posts are from the USA. Find more data about Twitter demographics around the World (January 2010).

+ Get all the details at Inside Blog Demographics by Sysomos